A group of women in Leeds yesterday joined the growing number of female beer drinkers when the Leeds Brewery Tap hosted a pre-Easter beer and chocolate tasting. The tasting was organised by Dea Latis – named after the Celtic goddess of beer – a nationwide...
Beer and chocolate – a match made in heaven? Beer-loving ladies from across the industry have marked an early end to Lenten promises by hosting their annual Beer and Chocolate tasting at the Draft House, Tower Bridge. With Easter firmly in their sights, the women...
In Pete Brown’s first book, ‘Man Walks into a Pub’, the author makes an observation about beers brewed specifically for women. “Every now and again some brewer will have another punt at a beer targeted at women. They never work. It’s not that women don’t drink...
As a natural, live product with a limited shelf life, if a pub does not sell enough cask ale, the beer becomes old and loses its freshness. It is essential that pubs only stock as many ales as they can guarantee good throughput on. To maintain beer quality, cask ale...
Can you make more profit from beer – In pubs beer typically represents 63% of wet sales (AC Neilsen) but do we spend any real time ensuring that we give total customer satisfaction in this area? Beer quality and range can affect sales by 3% and improve yields by...
